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Ali Shops Blog

Posts Tagged ‘forever 21’

Indies vs Forever 21

Monday, August 15th, 2011

Feral Childe teepee print, top; Forever 21 bottom

Forever 21 is no stranger to lawsuits. The fast fashion chain has been sued many times, and accused many more, for lifting designs from other brands – often powerhouses like Diane von Furstenberg and Anna Sui. We act outraged, and then get back to shopping – it’s just so darn cheap and current, right? Maybe not this time. Indie brand Feral Child is the latest to sue Forever 21 for copyright infringement over a textile design, and they’ve got the backing of Change.org, which targets fashion labels for irresponsible practices. More than 2,500 have signed a petition calling for Forever 21 to pull any remaining Feral Child-like print clothing from its shelves. It may seem like small potatoes, but this case seems to have touched a nerve – and could perhaps make young shoppers think twice about the origins clothes they buy. It’s never cool to bully the little guy.

A pop up for grown ups

Wednesday, August 25th, 2010

Print knit sheath, $38 at bby Style

BBY boutique will pop up for the first time at Southdale Center in Edina from Sept. 15-19 offering what owner Barb Dovolis describes as trend-right women’s fashions that won’t break the bank. Think Forever 21 for moms. Theses days, the youth market has ample access to the latest trends at reasonable prices, but Dovolis – a former senior buyer for Target and Marshall Field’s – believes there’s a void in the market for adult women. So expect clothes to skew more mature, but with an average price of $28. If it works, expect BBY to pop up in other locations around town. See what’s in store.

Primp yourself in September

Saturday, August 14th, 2010

Fashion obsessed and broke, the local designers behind Rapport bags and accessories are opening a cheap chic boutique  called Primp at Selby and Dale in St. Paul. They’re promising fashion forward women’s apparel under $100 – most dresses under $50. I’m there! No, doubt they’ve got their work cut out for them, competing in the fast fashion category against the likes of H&M and Forever 21 where volume keeps prices down. But I think a lot of women crave a boutique experience that doesn’t break the bank. Extra incentive for students: get 10 percent off every purchase with a student ID. Primp at 618 Selby, is scheduled to open Sept. 16.

Love Culture at West End

Monday, December 28th, 2009

Anthropologie and Creative Kidstuff have some company at the slow-to-get-going new Shops at West End in St. Louis Park. Love Culture is open, and ready to give H&M and Forever 21 some competition. Did the sign on that t-shirt table really say $2.90 each??! This fast growing, fast fashion chain was founded just two years ago in Los Angeles and now boasts 23 stores in 11 states. West End is Minnesota's first. The store is big and bright with lots of trendy temptations for less than $50 – heck, many less than $30 – like buckle ankle boots, sweater dresses, long tops, leggings and plenty of basics and accessories. Just be sure to try things on: the return policy is not-so-friendly and some items, like the $35 boots, are final sale – even at regular price. Still, great to have a new player in town!


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