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Posts Tagged ‘fall fashion 2010’

The Gray Season

Sunday, November 7th, 2010

Harmonie cardigan at Hot Mama, $88

Every season has its color, but never has its seemed more pervasive than this year’s gray. As neutrals go, I love the gray. It’s rich. It’s flattering. It’s not brown. But once you’ve got the gray leggings, the gray jeans, the gray trousers, the gray chunky knit, the long cardi in gray, the short cardi in gray and, oh yes, the gray bag – how much more does a girl need? I’ve been walking out of stores empty handed lately, despite feeling antsy about my wardrobe, because it all feels so much the same. The styles, too, fell so uniform: the open cardigans and long knits – they’re everywhere.

Dex knit at Covered, $110

I was chatting with Thao Bui about the grayness of it all at her newly expanded Parc Boutique in Northeast Minneapolis and she agreed, but said, gray and black sell. Over and over and over. And when she does sell a bright alternative, she says her shoppers tend to return remorseful, wishing they’d purchased the dark version instead.

So perhaps its our own insecurities we’re seeing reflected back from the store racks this year. Sure enough: I left Parc with two new sweaters and a dress – all gray and black. I do pledge to pop ‘em with bright tights and camis and belts and bags.

Joynoelle fashion shoot

Thursday, July 15th, 2010

Leave it to Joynoelle designer Joy Teiken to make burlap pretty. I got a sneak peek of her fall 2010 ready-to-wear collection during  a mini-fashion shoot today. Her signature retro-modern cocktail dresses are more textured than ever in this collection, which is heavy on gold and gray. You’ve got to see them close up to appreciate the way she weaves fabric and layers applications by hand. Her hometown crowd in Minneapolis will get a chance to see the entire fall collection on Sept. 23 at International Market Square. Stay tuned for ticket details. She’ll take it to New York in October. | Mpls.St.Paul Magazine © 2008 MSP Communications, Inc. All rights reserved