The ladies of Primp are busily pressing dresses and folding sweaters in anticipation of their Thursday opening at Shops at West End. I got a sneak peek on Monday and can assure you they’ll be ready: the spacious boutique, between Hot Mama and Anthropologie, is full of everyday basics and trend pieces, plus sweet little dresses and sparkly numbers perfect for holiday parties. Oh, and did I mention? Virtually everything is under $100; find many items for less than $50. Stop by the new store from 4 to 10 p.m. Thursday for wine, treats, and first dibs on those dresses!
(You can also visit Primp’s original location at Selby and Dale in St. Paul.)