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Ali Shops Blog

Lifecycle of a Trend: Feather Extensions

June 16th, 2011
by Allison Kaplan

Trends come and trends go – usually on an accelerated pace at a magazine office. (Oh, the pressure.) We’ve come to expect globetrotting Sky style editor Liz Doyle will be first with the trend – and first to declare it O.V.E.R. Which is what she did today. So fly, fly away feather hair extensions. (Alert Steven Tyler!) It’s been a swell, silly, ride. A look at how it went down:

November, 2010: Liz sees the trend in Los Angeles
December, 2010: Liz orders feathers from Plumeyourhair.com
February, 2010: Back in L.A. for a photo shoot, she gets them done professionally
May, 2011: MplsSt.Paul Magazine does a story on feather extensions. Shortage of feathers at beauty stores and fly fishing shops (Not saying former caused latter, but feel free to draw your own conclusions)
June, 2011: A MplsSt.Paul senior editor’s 7-year-old gets feather extensions
Trend done, and fly fishermen are pissed
Of course, that’s now. Liz says she’s saving her feathers – “in case they are cool in a year or so.”

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