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Ali Shops Blog

Uniquely Yours

March 21st, 2011
by Allison Kaplan

Linden Hills has a new fine jewelry store called Uniquely Yours, but it isn’t as new as you might think. Master jeweler Gregory Brassil and business partner Soren Priede have had a studio above the stores on Upton for 17 years. When a storefront in the heart of the neighborhood became available, they decided it was a gem of an opportunity (their pun, not mine – I swear) to show their stuff. Brassil is an expert platinumsmith; Priede, a master in metalworking and precious stones. Together, they create one-of-a-kind jewelry with semi-precious and precious stones, platinum and other metals. They pride themselves on custom work, and one-on-one service. Their studio is small, but hardwood floors, simple glass cases and better lighting have made it feel modern. Gregory is extremely welcoming – he had a lollipop and questions for my son, and tons of enthusiasm for his craft – without the pretense (or markups) of some larger jewelry stores. “When you hire me to do a custom piece,” he said, “You know that as soon as you leave here, I’m going to start working on it.” Watch repair, cleaning, polishing and appraisals are also offered. A grand opening is planned for April 7.

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