Reduce the closet clutter, do good for the world by recycling perfectly good clothes and justify a new purchase with a discounts. Sounds like a formula for success. Amore & Fede is launching a Denim Exchange program at its 50th & France store this week – following in the footsteps of Bibelot, which added resale at its Como store last year. I bet we’ll see more of this repurposing and rewarding from local retailers  anxious to keep us shopping. Here’s how it works at Amore & Fede: earn up to 25 “exchange dollars” for your gently worn jeans – maximize your earnings by bringing in brands sold at the store, like Miss Me, True Religion and Rock & Republic. The used jeans will be available for sale, along with Amore & Fede’s huge stock of new denim. The store plans to expand its exchange program to cruisewear in the coming weeks.

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