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Macy’s around the clock

December 21st, 2010
by Allison Kaplan

It’s 9:30 p.m. and the malls are getting ready to close – but not Macy’s. The Rosedale Center store and select others nationwide will be open straight through 6 p.m. on Christmas Eve. Who shops Macy’s at 3 a.m.? Apparently enough insomniacs that it justified bringing this Christmas campaign back for a second year.

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2 Responses to “Macy’s around the clock”

  1. Jason DeRusha says:

    If no one purchases a thing, it’s probably still worth it for all the free media attention Macy’s gets. The live shots, the blog posts, all for what — a dozen of staffers in the store? Not a bad deal.

  2. John says:

    Perfect for last minute shopping. I have been caught needing the late night hours. Thanks Macys!

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