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Archive for October 28th, 2010

New in plus size

Thursday, October 28th, 2010

Despite our growing waistlines, the majority of fashion designers resist expanding their collections to plus sizes, which seems dumb. New Twin Cities-based designer Adrienne Yancy agrees. She’s debuting her first plus size collection under her Ariel Simone label tonight at the Bold Beautiful Curvy fashion show at BMW of Minnetonka (ticket info here). “I’ve always done plus sizes,” says Yancy, a 24-year-old graduate of the fashion merchandising program at Howard University. “Women come to me with unique body types – small waist, large hips, and so on. They can’t find clothes, so I make them. It’s a very ignored market. This is just my first plus size collection.” After tonight’s show, Ariel Simone plus size – along with the full collection including ready to wear and swim – will be for sale on etsy.com. Sizes up to 22; most pieces priced from $55 to $120. Says Yancy, “I’m okay being the only designer doing this.”


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