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Ali Shops Blog

How about a clutch with that manicure

October 9th, 2009
by Allison Kaplan

Nelleclutch Soon, you'll be able to get an evening bag to match your manicure at Juut. Twin Cities designer Laura Nelli of hot handbag line Nelle has created a holiday accessories collection that will be sold exclusively at all eight Juut salon/spa locations beginning Nov. 3. The capsule collection include the brand new Eve clutch (pictured), designed for Juut, and the Nelle Headband Bud done in deep purples, soft silver and black with Nelle's signature attention to texture and detail.  Prices range from $36 to $110.

As for the significance of the partnership: Juut, like most salons, is looking for creative ways to grow at a time when women are letting their hair go to space out salon services. Retail beyond the typical Aveda hair products has proved to be lucrative, from notebooks to headbands. And for Nelli, whose bags are sold online and in a few small boutiques, the partnership brings exposure on a grander scale. Could be very convenient: get a blow-out, a mani/pedi, an evening bag and you're ready to party.

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